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Pros and Cons of Ads on your blog.

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Well to me I see a lot of webmasters bitch and complain about ad’s on blogs. Look at Tyler Cruz, and John Chow. There blogs are filled with ad’s and I honestly think this brings a negative effect on there user audience. Most people that read theses blogs are other webmasters or unlucky digg users just looking for an interesting read. Then as they go to the site they are filled with ads. Let’s take a look.

John Chow:

You can notice that his site has more than 4 ad’s on it. I know he has lowered it since then. Plus I am not even counting the “buy me a beer” text.

Tyler Cruz:

Tyler has 4 ad’s on it as well.

You can say there sites have well placed ads. And I have to disagree. I find banner ad’s annoying and intrusive and really just want me to stick with the RSS feed than check the site. I am sure people feel the same way. I am not saying that it is bad they have many ad’s on there sites I just think it could be lowered for a more effective CTR and more user friendly experience on there site. So my advice;

1) Take off the google ad’s in the post.
2) Make a specific section for ad’s.
3) Take off most of the text links and offer your advertisers text links on the RSS feed where they would do better. Text links in an RSS feed would make the ads CTR sky rocket.
4) Replace banners at the top to skyscrapers on the sidebars.

Also, for anyone reading Tylers Post on the StarCraft2.net forum designer and he wanted $25 for the link? Well here it is;

The template designer is ForumTemplates.com
Thanks AoJon!



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